The Fresh Blog

Lifestyle, Health, Nutrition & Inspiration from Luvo

Russell Wilson

Russell Wilson

Super Bowl Champion, two-time Pro Bowl Quarterback and the  2012 Rookie of the Year

While a leader on the field, Russell Wilson is also known for his leadership off the field. After his father passed away from complications with diabetes at the age of 55, Wilson has become an advocate for raising awareness among younger generations about the importance of healthy eating and staying active.

Fans love his charisma and commitment to community building. From weekly visits to the Seattle Children’s Hospital, partnership with United Way, to establishing his own organization, Passing Academy (a camp to promote active and healthy lifestyles to youth), he represents exactly what we support as a company. He is also the founder of the Why Not You non-profit foundation, which creates awareness and dialogue for major issues facing society.